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branding
WIKTIONARY
branding
Noun
  • process in which a mark, usually a symbol or ornamental pattern, is burned into the skin of a living person or animal
  • The promotion of a commercial brand of product in order to give it greater public awareness
Verb
  • present participle of brand
brand
Noun
  • A piece of wood red-hot, or still burning, from the fire. archaic or poetic
  • A sword. archaic
  • A mark of ownership made by burning, e.g. on cattle, or to classify the contents of a cask.
  • A branding iron.
  • A name, symbol, logo, or other item used to distinguish a product or service, or its provider.
  • A specific product, service, or provider so distinguished.
  • Any specific type or variety of something; a distinct style, manner.
  • The reputation among some population of an organization, of the products sold under a particular brand name, or of a person.
  • Any minute fungus producing a burnt appearance in plants.
Verb
  • To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound. transitive
  • To mark (especially cattle) with a brand as proof of ownership. transitive
  • To make an indelible impression on the memory or senses. transitive
  • To stigmatize, label (someone). transitive
  • To associate a product or service with a trademark or other name and related images. transitive, marketing
Adjective
  • Associated with a particular product, service, or company. advertising